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Marine Harvest is the world’s leading seafood company offering farmed salmon and processed seafood to customers in more than 70 markets worldwide.
The company is present in all major salmon farming regions in the world and the biggest producer of farmed salmon with one fifth of the global production.
In addition to fresh and frozen salmon, Marine Harvest offers a wide range of value added products such as coated seafood, ready-to-eat meals, delicious finger food and smoked seafood. Though salmon is the main farmed product, the company also farms trout and Sterling™ White Halibut.
Key facts about Marine Havest
- Marine Harvest Group is the result of the merger between Pan Fish ASA, Fjord Seafood ASA and Marine Harvest N.V. in 2006
- The company employs 6 600 people and has operations in 19 countries worldwide
- Marine Harvest has salmon farming and processing activities in Norway, Chile, Scotland, Canada, Ireland and the Faroe Islands.
- Value adding processing activities take place in the US, France, Belgium, the Netherlands, Poland and Chile. In addition Marine Harvest has several sales offices worldwide
- Marine Harvest is listed on the Oslo Stock Exchange (ticker: MHG)
- The company’s head office is located in Oslo, Norway
Read more about Marine Harvest at www.marineharvest.com
Branding
- Sterling™ White Halibut AS is a Marine Harvest company, and we offer first class halibut products under the brand Sterling™
- Sterling™ White Halibut is grown in cold, crystal clear waters in the deep fjords of Ryfylke in Rogaland County, Norway. The fish is looked after and carefully farmed for four to five years, before it is ready to be served.
- The brand Sterling™ is your guarantee for fish of superior quality. Our Sterling™ White Halibut is nurtured with a lot of special care. This is seafood we are proud to deliver on your plate!
- Sterling™ White Halibut; A gourmet fish for special occasions!
Positioning
- Stable and extraordinary quality
- Origin based on clean process, deep fjords with cold and clear water
- Taste and gourmet feeling
- Innovative cooking
- Sterling™ White Halibut; A gourmet fish for special occations
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For the first time in Bocuse d’Or history, a branded fish will play a leading role: our own Sterling White Halibut. Our halibut is no newcomer to the competition though; Marine Harvest supplied halibut to the Bocuse d’Or 2007 under the generic brand Norwegian White Halibut in co-operation with the Norwegian Export Council.
The food chain Ultra has a strong focus on their employees' knowledge. By systematically paying attention to their work environment and skills, they have solid proof that it
- We want to be best on seafood, both with good and delicate products for customers to take home, and know-how. These words come from Kenneth Lindland, categorymanager in the Meny-Ultra food chain management.